WH
Logo design, Branding, Digital design2015
Warehouse is an elegant, trendy, modern coworking space in Italy which offers a large number of facilities but also the opportunity for the members to do networking and grow professionally through a large number of events designed around the Warehouse's coworking community.
Concept
The branding is based around the word coworking by using the prefix "co" which means "together, mutually, in common".
Execution
The prefix is used to articulate a series of other related keywords such as collaborate, communicate and contact.
The branding is based around the word coworking by using the prefix "co" which means "together, mutually, in common".
Execution
The prefix is used to articulate a series of other related keywords such as collaborate, communicate and contact.
Digital
The prefix “co” is used as sticky element co- in the webpages to complete the words co-llaborate, co-mmunicate, co-space and co-business which are the headline of each session.
Print campaign
The campaign is based on two modular elements: visual and copy, which can be used on print and screen. The visual features the beautiful interiors of the coworking space and highlights the details of the desks. While the copy points to the benefit of coworking at Warehouse.
The campaign is based on two modular elements: visual and copy, which can be used on print and screen. The visual features the beautiful interiors of the coworking space and highlights the details of the desks. While the copy points to the benefit of coworking at Warehouse.
